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The ESADE alumni abroad may perform as ambassadors for the city of Barcelona (Spain), after signing an agreement with the City of this Mediterranean metropolis.
This program has been called "Do it in Barcelona", and aims to accommodate the "entrepreneurial, creativity and research talent" from around the world in the city, through its participation in trade fairs and congresses.
The business school has informed by a statement that the campaign consists of an agreement with the alumni that when acting as ambassadors, will receive all services of the city Economic Development from the Municipality of Barcelona, aimed to generate new business opportunities.
This joint project aims to identify and attract economic projects of interest to the Spanish city. The ESADE Alumini organization has a network of 40,000 alumni worldwide.
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9/16/09
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